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By Lauren Sigel on April 16th, 2009

Want to get paid just for driving to work? Paid-to-drive programs may seem too good to be true, but think again. They’re administered by advertising companies who are paid by clients to promote products and services. When you agree to place one of their ads on your car, you receive part of that advertising fee.

Here's a quick summary of how it works, based on this article from leaseguide.com: Companies pay you to drive your car (or, in some cases, a car they’ve given you) with their advertisement on routes that are heavily populated--so that their ad gets as much exposure as possible. Ads range in size from  full car posters to window decals. If you’re worried about your ’91 Toyota Camry’s sweet paint job, don't--the ads are paint safe. Just remember, the ad will be on your car 24 hours a day. Also keep in mind that many companies will place a GPS in your car to make sure that you're driving on routes that you told them you would and to see the number of miles you are driving.

The qualifications? For one, you must be at least 18 years old. Most programs require that you drive at least 1,000 miles a month and have an excellent driving record. If you live in the suburbs, the chances of your application being accepted are slim. There are more applications than opportunites, and you'll be competing with people who live in major metropolitan areas (where ads will be seen more).

If you think this would work for you, start with freecarmedia.com: it's free to sign up and it has a high rating from the Better Business Bureau. However, keep an eye out for scams. Always research a company with the BBB and/or Google it for information on its legitimacy. 

Happy driving!

--Lauren

Photo taken from this photostream and used with permission of a Creative Commons license.

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